Mighty Tips Blog

Want more website traffic? A roadmap for better SEO
Until 2014, the majority of my clients came through referrals. This provided a steady stream of work, but we were not at full capacity. Even though I spent time a lot of time networking and attending conferences, most of the people I met were not good prospects. I...

7 easy fixes to improve your website design
Have you been wondering why your website isn't generating any leads? Here are 7 tactics that will improve your website marketing right away. Tell people what to do when they visit your home page. For visitors who are ready to buy now, give them a phone number. For...

The 5-step guide to a high-performing website
Are you getting any leads from your website? 80% of website owners don't. Just imagine how great it would feel to get 3 or 4 qualified leads in your inbox every month. The following article outlines my 5-step guide to turn your website into a lead-generating machine....

Improve your website to grow your business
There are a few critical components that make a website successful: 1. Knowing your audience and speaking to their needs (strategy) 2. Clearly describing what you are offering on your website (selling) 3. Designing it so it reflects your professionalism (branding) 4....
2018 Trends in Facebook Advertising
It is astonishing to think that over 1.5 billion people spend an average of 50 minutes a day scrolling through Facebook. This presents a huge opportunity for marketers. But the days of free Facebook traffic are gone, even if you do have a lot of followers. To get your ads in people’s facebook feeds now, you have to pay. The good news is that Facebook advertising services are both effective and affordable. Facebook advertising offers businesses an incredibly sophisticated way to reach new customers, because their ideal customers are already on Facebook — relaxed, reading, liking, and scrolling.

Google’s new rule: Why you need a security certificate on your website
Google’s new rule: Why you can’t avoid getting a security certificate any longer
Google sure likes to keep things interesting. The latest: a security development that every website owner must comply with if they want to avoid losing traffic.
On October 1, 2017, here’s what could await you: Your thriving and attractive website that pulls in new clients could be replaced with a big, red scary-looking warning message that says “Your connection is not private.”
Website audit: 5 Strategies to bring in new business
I deliver a lot of website audits from my office in Silver Spring. And most businesses tell me that their number one goal is to increase the number of qualified leads coming through their website. Yet I still talk to many professional service firms that believe that the only way to get new clients is through traditional channels such as referrals, speaking, direct mail, and networking. They think that a website is solely for brand-building and credibility. This is old-school thinking and websites today absolutely can bring in ideal prospects, IF you get the strategy right.
7 Proven Strategies for a More Successful Website
If you are like many small businesses and health care practices, you want more traffic and more clients, and you are willing to invest in a website IF you believe that it will meet these goals. And if your current website isn’t performing, you are not alone....

9 mistakes even seasoned web designers make
These days, your website is the home base for all of your marketing activity, whether you are networking, posting to social media, guest blogging, speaking, cold calling or sending out direct mail. So how do you make sure that your next web designer delivers a website...
Does your business need to redo its website? 10 reasons to redesign now.
Here are ten really good reasons to overhaul your website now— Is your website bringing in business? If your website has become a dust-collector, and you want it to be more like an ATM, it's time for an overhaul. Strategies change every year and if your phone isn't...