Marketing |

2017 Trends in Facebook Advertising

It is astonishing to think that over 1.5 billion people spend an average of 50 minutes a day scrolling through Facebook. This presents a huge opportunity for marketers. But the days of free Facebook traffic are gone, even if you do have a lot of followers. To get your...

Why you need a web marketing strategy

When I started my business 15 years ago, I didn’t have any kind of strategy (except to pay the mortgage on my new condo). I wanted the freedom to schedule my days, choose my clients, and earn more money. That was basically my strategy. And it worked for a while. It...

How my referral partners help me grow

One of my favorite marketing books is Referral of a Lifetime. It outlines a proven system to touch base with the people in your life who already know, like and trust you. When I began to implement the system, I had a much steadier flow of web design clients. And it...