Over the past two weeks, we discussed the importance of developing a strong strategy for your business and how to position your brand so you stand out in a sea of sameness. Now it’s time for marketing tactics! Ready to get to work? Remember that your website is the...
As a web designer, I’ve seen a lot of design trends come and go over the last 15 years — from frames to flash websites to the rounded corner shininess of Web 2.0. The latest trend in web design includes eye-catching home pages with hugely immersive imagery (like...
I know you are busy. While being “busy” is a great problem to have in the business world, it can hinder how we prioritize and move through those “I’ll get to it” tasks we set aside until, well…we almost never “get” to them. If one of these tasks is starting your...
“A first impression is everything.” You’ve heard this before and I think it is true — and whether it’s an interview or a meeting with a prospective client, your business succeeds when your first impression is favorable. Your business website is often the first...
Are you wondering if you can really get a decent website at GoDaddy for $1 a month? How about a SquareSpace website for $16 a month? As a marketing consultant and graphic designer (who has been building websites for over a decade), I know that these offers really are...
